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Allure

The Easiest Floor Ever!

The Easiest Floor Ever!

allure resilient flooring really is that easy – three steps to stunning, durable floors in the house, the office or even the garage.

Imagine waking up to your old tired floor, then enjoying a beautiful new one before you turn in for the night. You can transform any room in a snap. Your new floor installs right over your old one. No floor prep or messy glue needed, saving you time and money!

Allure Locking

allure LOCKING is a free-floating floor that can be installed over any existing hard-surface flooring in your home. Available in a range of natural wood colours, allure LOCKING floor features deep embossing for a realistic look – you can even feel the knots! A commercial-grade wear layer gives allure LOCKING super durability that withstands heavy traffic at home or in your office.

A range of natural colours

allure LOCKING Innovation

  • Completely waterproof when installed
  • Easy to cut with a utility knife
  • No messy adhesives, glue or heavy tools required
  • Installs without underlayment or expansion joints
  • Quiet underfoot
  • Resembles the richness and texture of hardwood
  • Comes in large 7-1/4" x 48" planks – that's 2.5 sq. ft.
  • 5-year commercial warranty and lifetime residential warranty

What's so easy about allure LOCKING installation?

allure LOCKING is a floating floor so you won't need to attach it to the subfloor. You simply angle your plank into position, slide the two lock strips in place and press down to lock and form a watertight seal. That's it – angle, slide, lock! allure LOCKING can be cut by simply scoring a line and snapping the plank. If you need to trim around an object, cut it to size with shears.

Angle your plank

Angle your plank into position.

Slide lockstrips into place

Slide the two allure lockstrips in place.

Press and lock in place

Press down and lock in place to form a watertight seal.

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Alluer plank, allure tile

allure PLANK and allure TILE give you the look of traditional wood plank floors or the beauty of stone tile in an easy-care, do-it-yourself resilient vinyl flooring.

Laying your own floor has never been easier with allure's unique interlocking-edge design. Simply lay the overlapping GripStrip™ of one plank onto the GripStrip™ of an adjacent plank and press together - no other adhesive required. You can install an entire floor cleanly, easily in just a few hours. The planks stick to each other, not to your subfloor, and are designed for easy handling. To cut, simply score and snap. Compare that to laying a hardwood floor or a ceramic tiled floor, and you'll understand why allure PLANK and TILE floors are such winners.

For almost any room in your house

allure PLANK and TILE Features:

  • Water-resistant
  • Easy to cut with a utility knife
  • No messy adhesives or glue required
  • Requires no underlayment, expansion joints or heavy tools
  • Quiet underfoot
  • Resembles the richness and deep textures of hardwood or the cool, soothing look of tile
  • Plank: Comes in 6" x 36" planks
  • Tile: Comes in 12" x 36" planks
  • 25-year residential limited warranty
  • Special order options available

allure PLANK comes in a wide variety of textured natural wood colours while allure TILE choices mimic the shades of natural stone. You're bound to find one that's a perfect choice for any room in your home. Durable and water-resistant, allure can even be used in bathrooms and basements

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Installing allure PLANK and TILE

Interlocking edge design

Unique interlocking-edge design for simple installation.

Overlap GripStrip and press together

Simply lay overlapping GripStrip™ of one plank on adjacent plank and press together... no other adhesive required.

Just score and snap

Minimal trimming involved... just score and snap!

Allure Ultra Uni-fit resilient flooring

Bring new life to your floors the easy way with allure Uni-Fit vinyl flooring. Innovative technology makes installation easier than ever with quick-snap edges that lock together like a door latch. If you miss an end joint, just press or walk on it, or tap it gently, and it will snap into place. Dramatic, extra-wide planks are quiet underfoot and easy to maintain in your home or office.

Allure Ultra Uni-fit resilient flooring

allure UNI-FIT innovation

  • Free-floating planks click and lock to each other, not to your sub-floor
  • Durable and 100% waterproof
  • No messy adhesives, glue or heavy tools required
  • Deep embossing gives a real-wood look
  • Commercial-grade wear layer to withstand heavy traffic
  • 10-year commercial warranty and lifetime residential warranty

Lay it, lock it, forget it!

Lay it

Angle
Angle the plank to interlock the long sides.

Lock it

Drop
Drop the plank into position.

Forget it

Lock
Press to lock the short ends together.

Enhance your home with allure

Enhance Your Home with Allure Flooring

Create the look of real hardwood using affordable, easy-care allure vinyl plank flooring. It is quick and easy to install, making it the ultimate do-it-yourself flooring project.

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Allure Commercial

allure COMMERCIAL flooring is the perfect solution in an office space – it even works wonders in your garage (yes, you can drive the car on it) or that man cave you've always wanted to build!

allure COMMERCIAL tiles lay directly over your old flooring with no surface preparation required (except perhaps a once-over with the vacuum cleaner). With allure's patented GripStrip™ on each plank, simply lay the overlapping GripStrip™ of one plank on an adjacent plank and press together. The planks stick to each other, not your subfloor. Planks can be cut by scoring with a sharp blade and snapping. Once installed, it's wonderfully resilient, extremely durable and water-resistant. PLUS it resists heat, ice, and road salt. How's that for innovation?

Extremely durable commercial grade flooring

allure COMMERCIAL Features:

  • Water-resistant
  • Easy to cut with a utility knife
  • No messy adhesives or glue required
  • Requires no underlayment, expansion joints or heavy tools
  • Quiet underfoot
  • Available in multiple patterns and commercial styles to suit all tastes
  • Resists heat, ice and road salt
  • Comes in 12" x 36" planks
  • 10-year commercial warranty, lifetime residential warranty
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Installing allure COMMERCIAL

Simple interlocking installation

Unique interlocking-edge design for simple installation.

No adhesive required

Simply lay overlapping GripStrip™ of one plank on adjacent plank and press together... no other adhesive required.

Minimal trimming

Minimal trimming... cut with a sharp blade.

Three allure resilient flooring choices – hundreds of applications.
Renew your old floors the easy way – and save money when you do!

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