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Overview

Model # 105001C Store SKU # 1000402548

BEHR PREMIUM PLUSZERO VOC, Self-Priming Interior Flat Paint is 100% acrylic and mildew resistant. This easy-clean flat provides excellent touch-up, ultimate durability, exceptional hide and a non-reflective, matte appearance.

  1. Self-Priming: Seals uncoated and previously painted surfaces
  1. Low Odour, Zero VOC
  1. Easy-Clean Flat Non-reflective matte appearance
  1. Exceptional hide and excellent touch-up
  1. 100% Acrylic
  1. Mildew Resistant Finish. Improves the air quality in your home

Specifications

Dimensions

Assembled Depth (in inches)
6.75
Assembled Height (in inches)
7.75
Assembled Weight (in lbs)
12.4
Assembled Width (in inches)
6.75
Packaged Depth (in inches)
7
Packaged Height (in inches)
8
Packaged Weight (In lbs)
12.83
Packaged Width (in inches)
7

Details

Can Size (L)
3.79
Ceiling Paint
Certified
No
Country of Origin
US-United States
Coverage Area (Sq. Ft.)
400
Eco Options
Clean Air
General Interior Paint
Interior Wall & Trim Paint
Low VOC
No
Mildew Resistant
Paint & Primer in One
Paint Key Features
Low Odour, Paint & Primer in One
Paint Testers
No
Primer Required
No
Protection & Resistance
Mildew Resistant
Sheen
Flat
Tintable
VOC
Zero VOC

Warranty / Certifications

For warranty information and to consult with a BEHR Certified Coatings Professional, call 1-800-661-1591
Interior Flat Paint & Primer - Ultra Pure White, 3.79LBEHR PREMIUM PLUS Interior Flat Paint & Primer - Ultra Pure White, 3.79LBEHR PREMIUM PLUSZERO VOC, Self-Priming Interior Flat Paint is 100% acrylic and mildew resistant. This easy-clean flat provides excellent touch-up, ultimate durability, exceptional hide and a non-reflective, matte appearance.
BEHR PREMIUM PLUS
1000402548
Interior Flat Paint & Primer - Ultra Pure White, 3.79L is rated 4.3 out of 5 by 766.
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Rated 5 out of 5 by from Best paint in the market, saved me a lot of time Perfect paint in the market, better than BM. I painted the room in just one coat, no streak lines. Almost as good as flat print, maybe I have a hidden talent as a painter ( note: if you buy the i300 paint version which is $10 cheaper, you will need two coats. Been there.) Very rich and creamy colour, the paint rolled on nicely, not too thick, not too thin. Not a bit of dried paint on the roller. 400 sf coverage in one coat for a gallon is very accurate. The trick is to use the 1cm pile roller, remove lints with piece of tape, rinse in warm water, remove water by hands, and paper towel dry. A moist roller keeps the paint wet and flow easily.
Date published: 2022-09-30
Rated 1 out of 5 by from Coverage is awful I'm a renovation contractor so I've done a lot of painting and used a lot of different brands. Unfortunately, this is by far the worst paint I've ever used for trim work. On average I need to apply 4-5 coats to obtain a respectable finish / coverage to avoid call back and frankly end up with a job I'm happy with. I used it before to paint pre-primed doors which was a fiasco. I accidentally bought it again to paint baseboards / trim work and I was reminded very quickly why I hated it the first time. I usually love using behr products and they generally cover well on walls, ceilings etc. But this stuff is extremely disappointing.
Date published: 2017-02-07
Rated 5 out of 5 by from Super opaque and virtually odourless! I purchased this paint in Empress Teal and I was sure I was going to need 3 coats, as my walls were a light beige to start. I only needed 2 coats! I was amazed at the first coat because I painted another wall with another brand in purple and it needed, a minimum, 3 coats. I was also impressed with the lack of odour. Previous low-odour paints I have used still had a sharp smell, but my husband barely noticed a paint-like smell when he walked into the room. This is going to be my go-to paint from now on.
Date published: 2011-09-22
Rated 1 out of 5 by from Do not recommend We bought this paint to redo a small bedroom. The previous paint was a creamy ivory color, off white and pale, so should have been easy to cover. When we opened the can, the paint seemed strangely thick and even a good amount of stirring didn't seem to fix that. Initially, it seemed to go fine on the walls. However, after two full coats with 3 hours of dry time in between each, it still has pretty terrible coverage. Using good quality brushes we did the corners and ended up with awful blotchy spots. I'll have to do a third coat, which may mean buying more paint because we're nearly out of the gallon I purchased (which should have been more than sufficient for the size of room - 11x7!). Do not recommend.
Date published: 2021-03-27
Rated 3 out of 5 by from Colour difference Due to the lockdown, I ordered the paint online and picked up about 3 days later. We had had the hallways painted a few years in this colour but decided to paint an adjacent open loft this spring. When the painter opened the can, although the correct tone, it did not have the depth of colour to match the already painted walls. Due to time constraints, the painter went ahead and painted the loft room but also had to repaint the hall area to match. Clearly the “recipe” was not followed correctly. I will now have buy another can of paint of the correct colour for touchups in the rest of the house but only when in person shopping returns.
Date published: 2021-05-28
Rated 5 out of 5 by from great interior paint I went to the trouble of registering just to review this product. I am a painting contractor in Toronto and I use this product every day, I find it works just fine if you know what you are doing. Sure it will smell if you are painting a small closed bathroom, but so does every other paint in such small and not properly ventilated area. As for the comments regarding not covering well in light yellow over light beige, well usually yellowish colors as well as beige, orange don't cover well depending on the color already on the walls; but if you use the right tools as I do instead of $2 rollers and $2 brushes, you will most likely get better results, then again I have been doing this for over 6 years now so I have my tricks
Date published: 2014-01-06
Rated 1 out of 5 by from Chunky paint Last couple of times i have purchased the behr premium plus the paint was awful. paint was littered with chunks of unidentifiable chunks (see pictures). Have used it in the past with great results. First time these chunks appears was 2020, thought it might have been a one off, but purchased a day ago and chunks are there again. Just purchased the behr ultra scuff defense and it was chunk free. This is the last time I'll get the premium plus - maybe the plus is the chunks?
Date published: 2023-01-31
Rated 1 out of 5 by from Perte de temps et d'argent ! J'ai essayé cette peinture car elle est recommandée par le magazine "protégez-vous". J'ai acheté la Behr premium plus au fini blanc mat afin de couvrir une couleur pâle. Après l'application de 2 couches, on peut toujours voir une divergence d'opacité sans uniformité. On remarque aussi une divergence d'opacité aux endroits ou le rouleau est passé à 2 reprises ainsi qu'aux endroits ou le découpage a été fait. Comme lu dans certains commentaires, il y a des grumeaux de peinture dans la peinture, ce qui a pour effet que les grumeaux se retrouvent sur les murs (la peinture a été brassée quelques heures auparavant). À part m'apprendre à sacrer, cette supposé peinture n'est d'aucune utilitée. Je reviens avec une valeur sûre même si elle coûte 2 fois le prix (au même prix lorsque elle est en rabais), la Dulux Diamant. Là on est ailleurs ! Elle est tellement facile à appliquer et après une seule couche, on ne voit déjà plus la couleur précédente. Au final, perte de temps et perte d'argent cette Behr premium plus et je me pose de sérieuses questions quant à la légitimité des tests effectués par "protégez-vous".
Date published: 2023-04-21
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Can this be used in a bathroom?

Asked by: Firsttimehomebuyer
no. it is horrible paint
Answered by: Steve
Date published: 2020-08-24

I want to paint kitchen cabinets. They are wood and looks glossy. (They’re old). How do I prep? And can I use just this paint or do i have to prime first with the kitchen and bath primer and sealer 75? 

Asked by: Marilise
Hi Marilise, thank you for your question. We recommend cleaning and scuff sanding the cabinets to promote adhesion before painting. If the previous paint is oil-based, then using the No. 75 primer is needed. Good luck with your project! -Giovanna
Answered by: Behr
Date published: 2021-05-24

Would this be okay to use as a primer to a new wallpaper application?

Asked by: JonX
Hi JonX - Thank you for your question. We don't recommend using this product as a base coat or as wallpaper sizing before applying your new wallpaper. Because our Premium Plus Interior Semi-Gloss Enamel hasn't been tested for this kind of use, the outcome would be experimental. We currently don't have another product we can recommend, but you may want to reach out to your local Home Depot for some suggestions on a similar product that would work. Best - Sara
Answered by: Behr
Date published: 2021-07-06

How do we choose the color of the paint when we order online?

Asked by: Ruben
Hi Ruben, It looks like HomeDepot.ca doesn't have color options available for Behr Paint. For further assistance, please contact Home Depot's Customer Support (http://bit.ly/2Luqn2N). Kind regards, Doris
Answered by: Behr
Date published: 2021-01-14

Can I use this paint for ceilings also?  Can I use it in a sprayer rented from you?

Asked by: Out of stock
Hi Wilvawynn, Thanks for writing in! Yes, you can apply Behr Premium Plus Interior Satin Enamel to ceilings with an airless sprayer (60 mesh filter/.015-.019 tip). Home Depot usually has some great rental options available. (https://www.homedepot.com/c/painting_and_wall_equipment_rental#paint-sprayers) Please feel free to reach out with any additional questions you may have. Best of luck with your project! ~Doris
Answered by: Behr
Date published: 2021-03-31

When using this paint (untinted) for condo builder-grade espresso brown kitchen cabinets, do I need to use a separate primer? The surfaces are very smooth but not glossy - probably some kind of particle board with a laminate on top. Is sanding necessary?

Asked by: Wallace802
Hi Wallace, thanks for the question. When painting over smooth surfaces such as laminate, we recommend priming first with our Bonding Primer. It's designed to adhere to hard smooth surfaces. When using the Bonding primer sanding isn't necessary. Have a great day! -Ronald
Answered by: Behr
Date published: 2022-08-03

Can I use this paint on furniture? I have a dresser that was previously painted so I plan to sand it well but would this paint work on wood?

Asked by: lillah
Hi lillah - Thank you for your question. Our Premium Plus Interior Flat can be used on your wooden dresser. To ensure a long-lasting finish, we recommend scuff sanding the existing paint and making sure the surface is clean and dry before painting. If the current paint is oil-based, we recommend priming the surface with our Kitchen, Bath & Trim Primer beforehand as well (https://www.homedepot.ca/product/behr-premium-plus-kitchen-bath-trim-interior-stain-blocking-primer-sealer-75-3-79l/1000402543). Best of luck with your project! - Sara
Answered by: Behr
Date published: 2020-08-27

I made a cabinet out of MDF and primed it with Kilz Oroginal interior primer Oil-based. I need to paint the cabinet. Can I use this 3050 ultra pure white 100-% acrylic paint ?

Asked by: Torontoq
The paint is very thick I used this paint on my kitchen cupboards I find this paint peels easily. I even sanded surface first 
Answered by: Gwen
Date published: 2021-05-09
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